Rice Krispies Gluten-Free: Manufacturing Information

I just received an email from a member of the Kellogg's Rice Krispies Brand Team, who is sending me a pre-launch sample of the new Rice Krispies Gluten-Free. I immediately inquired about manufacturing and received the following response.

"And as for testing it for gluten, to ensure the gluten-free status, the product is made in a separate production facility that has been making gluten-free items for nearly a decade. Every batch of product is tested for gluten, as is the production line."

I am so happy to hear it is tested for gluten. I look forward to trying it and blogging about it! Look for Rice Krispies Gluten-Free to hit select U.S. store shelves in early June 2011. Currently, the product is only being launched in the U.S., not Canada.