Review: Wegmans Gluten-Free Crispy Rice Cereal

Ever since Kellogg’s discontinued gluten-free Rice Krispies in 2015, I haven’t had any luck finding a good replacement. Recently, I heard in social media that Wegmans Crispy Rice cereal is now gluten-free. I was very excited to try it and hoped I wouldn’t be disappointed.

Not only does Wegmans gluten-free Crispy Rice cereal taste very similar to Kellogg’s, but it is actually even better! The oven toasted rice is a bit fluffier and airier, giving it even more of a Snap, Krackle, and Pop. Not to mention the incredibly cheap price for a 12 ounce box of gluten-free and lactose-free enriched cereal – only $1.99! 

If I hadn’t heard in social media that it was gluten-free, I would have completely missed it at Wegmans. It is in the regular cereal aisle on the bottom shelf, and the only indication that it is gluten-free is the tiny orange circle with the letter G on the front of the box. I highly recommend that they also put this cereal in the gluten-free section. Wegmans has succeeded in creating the best tasting gluten-free Crispy Rice cereal. Now, they just need to make sure people with celiac disease can find it!

Review: New Gluten-Free Cheerios

For the last few months, I have been walking down the cereal aisle every week in hopes of spotting the new gluten-free Cheerios. Last night, I finally found them at Giant! In fact, I almost missed them since the front of the new gluten-free boxes is almost identical to the old ones, except for the gluten-free stamp on the bottom right. Plus, there were many old boxes mixed with the new ones. 

For the majority of my life before celiac disease, one of my favorite things to eat for breakfast was a bowl of Cheerios mixed with Rice Krispies. When I heard last spring that Kellogg’s was discontinuing gluten-free Rice Krispies, I immediately stocked up and set aside several boxes to enjoy with the new gluten-free Cheerios. So last night for dinner, I enjoyed a bowl of gluten-free Rice Krispies mixed with the gluten-free Cheerios! 

When I opened the yellow Cheerios box, I instantly recognized its distinct aroma. The Cheerios were delicious! It is funny that I don’t remember them becoming so soggy in milk. I guess that really stood out to me since the texture is unlike any gluten-free cereal I have eaten in the last eight years, but in a good way. This morning for breakfast, I had a bowl of the gluten-free Multigrain Cheerios, which I loved! Wheat and barley were removed from the Multigrain Cheerios, and they added sorghum and millet instead. All the other Cheerios have the exact same taste as before. 

Instead of using certified gluten-free oats, General Mills has come up with “a way to sort the other grains out of our oats.” Part of this process is explained on the back of the new box. I must admit it is odd to buy a product that shows a pile of oats as “what we put in” and then three piles of what is removed: wheat, rye, and barley. However, I trust General Mills when it comes to gluten-free, and I didn’t have any problems from eating the Cheerios. For more about their process, watch this video. I read on the Cheerios website that “every batch of gluten-free oats is tested to make sure it has less than 20 parts per million of other grains.”

Now, if Kellogg’s would bring back gluten-free Rice Krispies, it would be gluten-free cereal nirvana for all! I look forward to trying gluten-free Honey Nut Cheerios next. They are also available in gluten-free Apple Cinnamon Cheerios and Frosted Cheerios. I am excited to stock up the next time there is a Cheerios sale!

Update August 14, 2015: The Gluten-Free Watchdog has expressed significant concerns over the safety of gluten-free Cheerios for people with celiac disease. Please read her position, so you can make an informed decision for yourself. At the time of my review, I was unaware of these concerns. I ate many bowls, especially of Multigrain Cheerios, and did not experience any problems.

The Best Gluten-Free Waffles

I have tried nearly every brand of frozen gluten-free waffles, including the new gluten-free Kellogg's Eggo waffles. The texture of some brands leaves a lot to be desired. Sometimes, frozen waffles don’t hold up to spreading toppings or eating them as sandwiches. I regularly buy Van’s gluten-free waffles simply because they are sold at my local grocery store, but have been disappointed with their lack of consistency. Occasionally, I purchase Nature’s Path gluten-free waffles.

The best frozen gluten-free waffles are definitely Wegmans brand, and they are also the cheapest! For only $1.79, you can enjoy a box of eight waffles in comparison to other gluten-free brands that cost significantly more and contain only six waffles. While the Homestyle flavor is good, I absolutely love the Wegmans blueberry waffles! With Wegmans vegan and gluten-free waffles, you know you will get a delicious waffle that comes out toasted perfectly each time – no inconsistency! They are slightly sweet, and hold up perfectly to spreading cream cheese or butter.

It is well worth the 30-minute drive each way to Wegmans just for their waffles! My teen daughter, who isn’t gluten-free, loves them too and is always asking for them for lunch. I must admit I am not a fair sharer when it comes to these. I stock up when I go to Wegmans every few months and save them mostly for myself. That is the true measure of a great product – when you need to hide them for yourself instead of sharing!

If you like this blog post, repin this on Pinterest.

Review: Russo’s Frozen Gluten-Free Mozzarella Sticks

On a recent trip to Wegmans, I was pleasantly surprised to find Russo’s frozen gluten-free mozzarella sticks. I was so excited to eat mozzarella sticks for the first time in seven years! These gluten-free mozzarella sticks cost $6.99 and were in the gluten-free Nature’s Marketplace freezers at Wegmans, right next to another great gluten-free find, Tonya’s gluten-free soft pretzels. They are made in a dedicated gluten-free facility.

After heating the mozzarella sticks in the oven for eight minutes, they were absolutely fantastic dipped in marinara sauce. They satisfied my craving for mozzarella sticks. Despite the calories and the fact that there are only three serving in the package, I will certainly be buying them again! It is definitely worth driving for 30 minutes to Wegmans to buy them and other gluten-free products.

 

My 10 Favorite Gluten-Free Foods

After six years of eating gluten-free, a long house hunt, finally becoming a homeowner again, and recently moving, this is the perfect time to share my current list of ten favorite gluten-free foods. These foods, in random order, were essential during my recent move and most are staples that I usually have on hand. While I was packing to move, I found a list from six years ago of gluten-free products I tried and rated as good or bad. It sure was slim pickings back then compared to the plethora of gluten-free options available today!

1. Moo Goo Gai Pan at P.F. Chang’s – Is there anything better than a gluten-free meal at PF Chang’s of Egg Drop Soup, Moo Goo Gai Pan, and the Chocolate Dome? I always say light on the sauce when ordering, which significantly cuts back on the sodium content.


2. NuGo Dark Chocolate Chocolate Chip Protein Bars – Yes, I work for the company, but this is one of several NuGo Dark and NuGo Slim flavors that I regularly buy. REAL Dark Chocolate plus protein equals a yummy satisfying snack!

3. Blue Diamond Almonds – A perfect low glycemic snack or addition to any meal.

4. Wegmans Blueberry Waffles

5. Udi’s Whole Grain Buns – These are a staple for quick dinners with Sunshine veggie burgers or Trader Joe’s or Jennie-O turkey burgers.

6. Amy’s frozen entrees – Sometimes you just need something quick to nuke, so Amy’s mac and cheese or veggie lasagna are our favorites.

7. Uncle Ben’s Instant Brown Rice – Combine with frozen veggies for a quick Meatless Monday meal.

8.  Smart Flour Foods Pizza Crust - This is our favorite crust for adding our own toppings. It is sold at Whole Foods in a pack of two for a reasonable price.

9. Conte’s Cheese Ravioli – These ravioli are so yummy, it is hard to believe they are frozen in a bag, ready so quick, and lower in sodium than similar products. 

10. Chobani Greek Yogurt – Pineapple, Blueberry, Black Cherry – I can’t pick a favorite, so I get them all!

This list was updated in June 2015.

Review: Feel Good Foods Gluten-Free Egg Rolls

I was so excited when I found the new Feel Good Foods gluten-free egg rolls at Whole Foods. Trying them is a great way to celebrate five years of living gluten-free and three years of blogging. As many of my blog readers and Twitter followers know, gluten-free egg rolls are the one food that I have been craving for years.  

When I picked up the egg roll box, I was immediately impressed with the nutritional information: low fat and approximately 100 calories! One box of egg rolls is $4.99 and contains three egg rolls. They are available in three varieties: chicken, shrimp, and vegetable. They are dairy-free and contain eggs and soy. I purchased chicken and shrimp.

As soon as I got home, I popped one in the microwave and one in the oven. No matter how eager you are to try them, I don’t recommend microwaving them. Seriously, I waited five years for a gluten-free egg roll, so you would think I could wait an extra 15 minutes for them to cook in the oven before trying them, but I couldn’t. The box offers three cooking options: microwave, quick oven, and conventional method.

The egg rolls are long and thin and look more like a spring roll than an egg roll. If you are expecting a spring roll, then you will enjoy them. However, if like me, you are expecting a traditional egg roll, then you will be disappointed. They have a nice plump filling, but are missing the egg pieces, taste, and texture normally found in egg rolls. The chicken ones have too much black pepper, so I like the shrimp egg rolls best. I greatly appreciate that new gluten-free products like this exist, but unfortunately, they did not satisfy my egg roll craving.

Limited Edition Pumpkin Cream Cheese

I was so excited to find two brands of gluten-free pumpkin cream cheese. Both Trader Joe’s and Philadelphia (Kraft) make delicious limited edition pumpkin cream cheese. The Trader Joe’s pumpkin cream cheese has a lighter whipped texture, but it tastes similar to the Philadelphia one. Both are perfect to spread on an English muffin, bagel, or toast. While you are stocking up on gluten-free limited edition pumpkin products, don’t miss Silk Pumpkin Spice and Edy’s pumpkin ice cream!

Book Review: What’s Eating Your Child?

If you are searching for the cause of your child’s health or behavioral problems, the answer may be a food intolerance or dietary supplement. In the new book, What’s Eating Your Child? The Hidden Connections Between Food and Childhood Ailments, Kelly Dorfman, a leading children’s nutritionist, shares practical solutions based on fascinating stories from her clients. Common food intolerances are discussed, including gluten, dairy, and sugar, as well as dietary supplements, such as zinc, probiotics, and fish oil. 

Dorfman explains the difference between celiac disease and gluten intolerance, however, some of the information needs clarification, especially about celiac testing and oats. She recommends two gluten-free breads, Deland’s millet bread and Udi’s. Since I never heard of Deland’s, I called the bakery to inquire about the bread, and discovered that it is not gluten-free because of significant cross-contamination.  

Dorfman offers a surprisingly simple plan for picky eaters. She also includes a chapter on Sensory Processing Disorder. Nutritional disorders may be the cause of a variety of ailments, from anxiety and ADHD to ear infections. In some cases, her clients were able to stop taking prescription medications after following her recommendations.  After reading the book, you will learn how to be a nutrition detective.  

I received a complimentary copy of the book to review. Although it turns out that we live less than 10 minutes from Kelly Dorfman’s office, we have never spoken to her. I certainly learned some things that we may try, and I do recommend this interesting book. Purchase it on Amazon or look for it at your local book store. If you are interested in learning more, attend one of her upcoming book signings throughout the country and read her blog. Should my daughter need a nutritionist, we would definitely go to Kelly Dorfman.

Review: New Rice Krispies Gluten-Free

 
Today, two complimentary pre-launch samples of the new Rice Krispies Gluten-Free cereal arrived at my door! The two 12 ounce boxes are samples not intended for sale. The front and back of the boxes are the same image and both side panels are the same nutrition facts with no information about manufacturing. For information about manufacturing and testing, read my previous blog post.

Rice Krispies Gluten-Free is made from brown rice and contains 50% of the daily value of iron. The cereal looks like original Rice Krispies, except for some brown edges on many pieces. As soon as I poured the milk, I heard a loud "Snap, Crackle, and Pop." The taste and texture of the new Rice Krispies Gluten-Free are very similar to the Rice Krispies I remember eating four years ago, but slightly different. My daughter loved them. 

I also received a recipe to make Rice Krispies treats. While I am sure they will make excellent Rice Krispies treats, I am going to savor every last bowl of Rice Krispies until they hit store shelves in June and I can buy them. The MSRP is $3.99, which is the same as original Rice Krispies.

Book Review: Nick and the Shrinking Inner Spaceship

Nick and the Shrinking Inner Spaceship is a fiction picture book that only focuses on the villi. There is a picture in the book of healthy villi, and an explanation about what happens to the villi when someone has celiac disease. In the book, Nick is a kid scientist who invented a shrinking spaceship and uses it to go in his little brother’s body to find out if he has celiac disease. This would not be the book to read to learn all about celiac disease and eating gluten-free. Some people may not like the end of the book, while others might think it is cool.

The book is written by Nick, a boy who has celiac disease, and his mom. You might want to read the note from the authors before you read the book to give you more knowledge. In the back, there are recipes for ribs, pancakes, cookies, and pumpkin loaf cake. That is a useful tool. For a good book that explains about celiac disease, read Mommy, What is Celiac Disease? or Cilie Yack is Under Attack.

This review was written by my daughter, who is 9-years-old. She does not have celiac disease, but knows a lot about it. The author sent us this book for free to review. You can buy the book on the website.

Book Review: The Celiac Kid

The Celiac Kid is a new book that would help young kids understand celiac disease. The book is written for kids around preschool to first grade. Since the book is for young kids, it does not mention cross-contamination or eating out. Unfortunately, The Celiac Kid does not mention barley, rye, or oats. It says that “gluten is in wheat, but it also hides in a lot of other foods.”

I like that The Celiac Kid says that “most of the time I am a regular kid.” It is important to know that you are just like other kids, except for how you eat. I also liked that the book makes it sound like eating gluten-free is easy, and that is how you should feel. It talks about how you might think that it is hard, but that it is not that bad. It is good to have a positive attitude. I think they did not need to mention birthday parties, but that may be helpful for some people. Overall, this book is a good one.

This review was written by my daughter, who is 9-years-old. She does not have celiac disease, but knows a lot about it. The author sent us this book for free to review. You can buy the book on the website or Amazon.

Free From Gluten: Store Review and Discount Code

Free From Gluten is a new online store that carries over 2,000 gluten-free products. In order to review the store, they paid for my order ($56 plus free shipping). Most of the items are sold as a bulk pack of six, but there are several items sold in packs of two. Free From Gluten has large icons on the side of each product page: Kosher, dairy-free, soy-free, nut-free, trans fat free, cholesterol-free, egg-free, lactose-free, yeast-free, and salt-free.

I ordered several items sold in packs of two and a bulk pack of six boxes of Kinnikinnick Animal Cookies at a good price of $21.03. The box containing the two-pack items arrived very fast from Pennsylvania, but the bulk pack of Kinnikinnick Animal Crackers took about 10 days to arrive from Texas. All items had good dates and nothing was broken. Free From Gluten has a nice selection of products, and some items are priced better than others.

I used this as an opportunity to try some new products. I was eager to try the new Grainless Baker Cheddar Snacks, but unfortunately they have too much pepper, so we couldn’t even finish one serving. We loved the Schar Sub Sandwich Rolls, but they aren't showing on the site now because they are temporarily out of stock. The Schar Sub Rolls were perfect for our meatball subs. I was impressed to see Sunstart Caramel and Chocolate Dessert Delights, which are made in Ireland. These very unique cookie bars were enjoyable. My daughter liked the Orgran Itsy Bitsy Bears with Chocolate Bits, but I didn’t like them.

The site offers free UPS shipping on orders over $50. For frozen items, there is an additional $20 charge per cooler, and each cooler holds up to ten frozen items. Use code GFOPTIMIST to receive 10% off your order. The coupon code is valid until April 30, 2011. I would order from Free From Gluten again, especially since they are always adding new products.

Review: Sensible Foods Crunch Dried Snacks

Sensible Foods crunch dried fruit and vegetable snacks are gluten-free, fat-free, and 100% natural. The company sent me their 14 bag combination box for free to review. The box contained two bags of each of the following flavors: Cherry Berry, Tropical, Orchard, Organic Cherry Berry, Organic Apple Harvest, Organic Sweet Corn, and Organic Roasted Soy Nuts.

All flavors were very good and satisfying, but my favorites were tropical, orchard, corn, and soy nuts. Most of the blends, including Cherry Berry and Organic Cherry Berry, contain a large amount of apple, which is good, but may be different than what you would expect.

The soy nuts have a great roasted flavor. They have 8 grams of protein and 5 grams of fiber per serving! One bag of the excellent sweet corn only has 70 calories and is equivalent to eating a ½ cup of fresh corn.

Order online or use the store locator to find a store near you. Some of the many retailers are The Vitamin Shoppe, Weis, Whole Foods, Ralphs, health food stores, and even airports.

Soon Sensible Foods will be introducing new lunch box sized bags in five flavors, including the new strawberry banana. These healthy crunch snacks will likely appeal to everyone in your family, so stock up!

Book Review: Mommy, What is Celiac Disease?

Mommy, What is Celiac Disease? A look at the sunny side of being gluten-free is a new picture book for kids. Katie Chalmers sent me the book for free for me to review. I am 9-years-old, and I feel a bit too old for this book partly because they say Mommy instead of Mom. Mommy, What is Celiac Disease? is a conversation, not really a story. The mom and the child take turns speaking about the child’s new diet and celiac disease. The book is all facts about celiac, but does not talk about getting diagnosed or cross-contamination, which is an issue.

I would recommend the book for ages 4-8. You can read the book to your child, and they will probably know about celiac disease. The book’s setting is in the park. To explain what they are going to do when they go home, they make connections about what she is doing at the park like “we can spread the word just like you are blowing that dandelion fluff around.” I think that your child will love the book, and have a positive attitude about eating gluten-free.

Comment from the author, Katie Chalmers:

"This is really meant to introduce the child to celiac disease and get them thinking positively about it from the get-go. The book's website does talk a lot about cross-contamination issues, so hopefully when both resources are put together, everything is covered."

Book Review: Cilie Yack is Under Attack

Cilie Yack is Under Attack is a new fiction chapter book for kids ages 5-11. I am 9-years-old and do not have celiac disease, but I know a lot about it because my mom does. Caryn Talty sent me the book for free to review. It is a very funny book about a 9-year-old boy named Cilie Yack who gets diagnosed with celiac disease and does not want to give up cake and other foods. He is worried about not being able to eat some foods he loves. Cilie comes up with a way to be able to eat what he wants.

The book’s narrator is Cilie. He is a troublemaker in some of the book. It does have some Irish words in it because the setting is in Ireland. The Irish words make it a bit harder to understand, but the author does try to explain what they mean. Cilie Yack is Under Attack has some true facts about celiac disease.  It is fun to have a book that has both fiction and facts.  I think that you don’t have to have celiac disease to love the book like I did! Be careful - you won't be able to put the book down once you start it!

Review: New Biochem 100 Calorie Protein Bars

Biochem, the well known maker of whey protein, has new protein bars that are 100 calories and certified gluten-free. They are available in three flavors: berry yogurt, caramel nougat, and chocolate truffle. I purchased the caramel nougat and chocolate truffle flavors at Whole Foods today for $1.29 each. The caramel nougat truly tastes like a Milky Way candy bar! This great chewy bar is small (.88 ounces), but satisfying. 

You can view the ingredients and allergens at VitaCost. They contain milk, soy, peanuts, and tree nuts. With 6 grams of protein, 7 grams of sugar, 13 grams of carbs, and only 3 grams of fat, the Biochem caramel nougat bar is a fantastic quick and healthy snack option!

Gluten-Free Bisquick: Reviews and Tips

The new gluten-free Bisquick is showing up in stores and several bloggers have posted reviews. Surprisingly, the box is very small and only contains 16 ounces.

According to some reviews, making pancakes following the recipe on the box does not yield good pancakes. Read this review from Jennifer Harris, the Gwinnett Gluten-Free Food Examiner, who prefers Pamela’s Pancake and Baking Mix.

Heidi Kelly posted wonderful recipe tips for gluten-free Bisquick on her blog, Adventures of a Gluten-Free Mom. She discovered that the secret is not to use the recipe on the box. Kim Bouldin, Gluten-Free is Life, enjoyed blueberry scones she made with gluten-free Bisquick.  For tips on making pancakes, waffles, and biscuits, read these FAQs from Bisquick.

Review: New Rudi's Gluten-Free Breads

Rudi's sent me free loaves of their new gluten-free breads.  In July or August, the frozen loaves will be available for purchase in many stores.  If you recognize the name Rudi's, that is because Rudi's has been baking organic gluten breads since 1976.

Rudi's gluten-free breads are certified gluten-free and made with all natural ingredients, including some organic ingredients. The breads thaw during shipping. They should be stored in the freezer for up to six months or kept at room temperature for up to four days.  The breads contain eggs and are free of dairy, soy, and tree nuts.  All three breads are made from a blend of rice, potato, and sorghum.

Multigrain Sandwich

The multigrain bread was very soft and the softness remained the same after three days on the counter in a Ziploc bag. I froze most of the loaf when it arrived. When I thawed some later, it was just as soft as when the bread arrived.  The multigrain tasted good, but sandwiches fell apart slightly while eating it.

The seeds create an occasional crunch, which may not appeal to everyone. If you look closely at the photo, you can see the little yellow pieces, which are millet. Unfortunately, they made a crunch that was a bit gritty. The other seeds are flaxseeds and sunflower seeds.

Cinnamon Raisin

When I opened my UPS package, this was the bread that I smelled. It had a wonderful aroma.  It was great toasted and had lots of plump raisins with a hint of cinnamon.  You can also eat it without toasting, but isn't all cinnamon raisin bread best enjoyed warm?



Original Sandwich

The original sandwich bread is very dry and the taste is a bit off. I think it needs a touch of sweetness to improve the taste and definitely moisture.  It was difficult to finish a peanut butter and jelly sandwich on it. However, it did toast well, and I enjoyed it with butter and cinnamon sugar.




Udi's vs. Rudi's

Both Udi's and Rudi's are located in Colorado. Udi's gluten-free breads are slightly cheaper than Rudi's (MSRP $5.99).  You can order individual loaves of Udi's bread, but Rudi's only sells their gluten-free breads online in a case of 8 loaves.

A slice of Rudi's bread is a little larger than Udi's and is a bit denser and thicker.  Rudi's slices are larger than other gluten-free breads, but still smaller than gluten bread.  Rudi's multigrain is as soft as Udi's, but the other two Rudi's varieties aren't as soft. Udi's does stay fresh for a longer period at room temperature - five to seven days.  Of course, that is to be expected given that Rudi's is made from all natural ingredients.

So, what is the verdict?  My daughter and I prefer Udi's over Rudi's for sandwich bread. Rudi's multigrain is a close second for me, but not my daughter. Rudi's original sandwich bread needs improvement.  Udi's white is much better. We will definitely be purchasing Rudi's cinnamon raisin bread regularly!

Review: Udi’s Gluten Free Granola

I found four varieties of Udi’s Gluten Free granola at Whole Foods. I purchased the Original granola and Cranberry granola on sale for $4.99 each, regularly $5.99. The granola is also available in Au Natural and Vanilla. The granola is free of dairy, soy, and eggs.

All the granolas are made from certified gluten-free oats in a dedicated gluten-free facility and contain Wildflower honey and Canola oil. Those are the only three ingredients in the Au Natural granola. The Original granola is a unique granola flavor in that it contains banana chips, raisins, cashews, pistachios, almonds, and walnuts. The only nut in the Cranberry granola is walnuts. There are 11 servings in a bag, so carefully measure out a ¼ cup serving to avoid eating too much.

Both flavors have a good taste and crunch, with the Original granola being crunchier. The granola is flakes, not clusters. The Cranberry granola is similar in texture to the Glutenfreeda granola. The dried fruit needs improvement to be softer and more flavorful, but overall Udi’s granola is enjoyable. If you are looking for crunchy granola with clusters and great dried fruit, try Jessica’s Almond Cherry granola.

Udi’s Gluten Free makes the best gluten-free bread and muffins. Their bagels are impressive, and they also sell pizza crust and cinnamon rolls. On May 5, their new double chocolate muffins will be available for purchase online. To find Udi's Gluten Free in a store near you, use their store locator.

Review: Chobani Champions

Chobani Champions is a line of Greek yogurt for kids that is sold in a package of four, which contains two flavors. I purchased the Chocolate and Honeynana. There is also a Veryberry and Strawnana pack. I am big fan of Chobani Greek yogurt, so I was eager to try the Chobani Champions. All Chobani is certified gluten-free.

The cups are smaller than a regular Chobani cup – only 4 ounces. Each small cup contains 9 grams of protein. For kids who find the texture of regular Chobani too thick, the Champions line would be perfect. Not only is the yogurt thinner, but it is also creamier.

The Chocolate Chobani isn’t rich and there is a bit of a tangy taste. Kids would probably want a stronger chocolate taste. I don’t normally eat chocolate yogurt, but I would eat it again.

The Honeynana is fantastic and is now my favorite Chobani flavor! I quickly finished the small cup and scraped every last bit of yogurt out of it. I felt like Heidi Klum in the Dannon Light & Fit yogurt commercial!